Browsing: Traackr

Rising Health and Fitness InfluencersHealth and fitness became more central to the lifestyle category during the pandemic, with both influencers…

Last week, Traackr announced that we raised $9 million in Series B funding led by Workhorse Capital, with participation from…

In April, Traackr held its second annual IMPACT event in New York. I had the honor of being the MC…

Every year all eyes are on the Met Gala — fashion looks from the chic, to the creative, to the…

Coachella has been a major stage for brands across all industries to tap into a key cultural moment with the…

Creators are now an essential part of the marketing mix, and their role is growing. In fact, influencer marketing spend…

Consumers care about what your brand stands for. According to Traackr’s IMPACT report, 60% of all consumers said that they would…

Social media is now a significant part of consumers’ day-to-day lives. This is especially true for younger consumers like those…

As the warmer months draw near, so does the season of hosting dinner parties, luncheons, barbeques, and more. Move over,…

An influencer’s media kit is one of the most impactful impressions that creators can make when pitching brands or expressing…