Browsing: Traackr

A new survey from Traackr, the leading influencer marketing platform, found that up to 65% of brands are sending gifted…

SAN FRANCISCO (August 8, 2024) – Social media may appear saturated with beauty content, but audiences are more engaged than…

Fashion creators over 40 and beyond are redefining the industry by proving that style and creativity only gets better with…

I recently had the pleasure of hosting a breakout session at Traackr’s IMPACT NYC event with the incredibly talented and…

Jumping into a theme created by a big cultural moment (like a movie premier) has become a common tactic in…

Halloween decorations are starting to appear and Mariah Carey’s Christmas album has already been released – that can only mean…

Women of all ages should feel represented and valued within the beauty industry. “Mature” women – with lines, wrinkles, gray…

Building a creator community is much like building a customer community. You need to have a specific strategy to pull in…

Finding new creator partners can feel like finding a needle in a haystack. And, once you find them, there’s no…

According to a recent YouTube report, 65% of Gen Z considered themselves content creators. However, this surge of interest has…