Browsing: Brand

Brands that lead today do three things exceptionally well. They create an emotional advantage that customers cannot get elsewhere.They establish…

This past weekend, more than sixty Minnesota-based CEOs signed an open letter calling for “immediate de-escalation” and cooperation after unrest…

In December 2024, Omnicom merged with IPG, eliminating approximately 4,000 jobs. Among those displaced were hundreds of brand strategists who…

There was a time in recent marketing history when the CMO’s role was to be the Chief Storyteller. Thankfully, those…

Every December, leaders everywhere sit down with the same familiar ritual: drafting resolutions. Lose the waste. Grow the revenue. Fix…

As 2025 draws to a close, several brands are focusing on revitalization. Why? Poor strategies, sour executions, ignoring basic, evergreen,…

Ryan Haines / Android AuthorityTL;DR OnePlus has revealed that it plans to launch a new phone series. The OnePlus Turbo…

0 0 M•A•C Cosmetics has revealed Grammy-winning singer-songwriter Chappell Roan as its newest Global Brand Ambassador. Chappell will star in…

Hiking boot maker Keen has snagged a former NASA climate scientist to head up sustainability, philanthropy and advocacy. Ann Radil is…

By Gabriella Vitelli   Every April, Palm Springs transforms into more than just a music festival—it becomes a content creator’s dream.…