Close Menu
The LinkxThe Linkx
  • Home
  • Technology
    • Gadgets
    • IoT
    • Mobile
    • Nanotechnology
    • Green Technology
  • Trending
  • Advertising
  • Social Media
    • Branding
    • Email Marketing
    • Video Marketing
  • Shop

Subscribe to Updates

Get the latest tech news from thelinkx.com about tech, gadgets and trendings.

Please enable JavaScript in your browser to complete this form.
Loading
What's Hot

How to Add Auto Captions to Video Using InShot

June 17, 2025

Hydrogen Storage and Thermal Insulation Start-ups Win Asia Liveability…

June 17, 2025

From Innovation to Action: Seizing the $43B Networking Refresh Opportu…

June 17, 2025
Facebook X (Twitter) Instagram
Facebook X (Twitter) Instagram Pinterest Vimeo
The LinkxThe Linkx
  • Home
  • Technology
    • Gadgets
    • IoT
    • Mobile
    • Nanotechnology
    • Green Technology
  • Trending
  • Advertising
  • Social Media
    • Branding
    • Email Marketing
    • Video Marketing
  • Shop
The LinkxThe Linkx
Home»Advertising»NBA Playoffs Take It to the House For Global Fan Fests
Advertising

NBA Playoffs Take It to the House For Global Fan Fests

Editor-In-ChiefBy Editor-In-ChiefMay 27, 2025No Comments8 Mins Read
Share Facebook Twitter Pinterest LinkedIn Tumblr Reddit Telegram Email
NBA Playoffs Take It to the House For Global Fan Fests
Share
Facebook Twitter LinkedIn Pinterest Email


After years of putting its NBA House in coveted international markets during the playoffs, the league is turning each of those houses into a home.

The NBA held its first NBA House sports marketing initiative in London for the 2012 Olympics and has taken the party around the globe in years since. For this year’s NBA Finals, the league will be hosting sprawling activations in Calgary, Mexico City, Mumbai, and São Paulo, featuring game viewing parties, mascots, dance teams, live music, meet-and-greets with former NBA players, photos with the Larry O’Brien Trophy for the league’s champion, skills challenges, and stores stocked with league merchandise. 

With subscriptions and total watch hours on NBA League Pass globally increasing 4% and 6% respectively, compared to last season, and global partnerships revenue increasing for the fifth-straight season, the NBA is focused on markets where its growth has been particularly promising.

“For us, 99% of our fans will not have an opportunity to see an NBA game in an NBA arena in North America, so one of the things that we’re very focused on is: ‘How do we bring authentic NBA experiences to life to our fans around the world?’” said Kelly Flatow, the NBA’s evp of global events. “There’s certainly an opportunity to bounce a ball and shoot some hoops, but also to be able to broaden that, tap into, and bring to our fans what they love about the brand, and that’s about fashion, music, technology, and lifestyle.”

Back in December 2023, YouGov released a survey attempting to determine the global footprint of sports leagues from the United States. In the U.S., the National Basketball Association had 25% of those surveyed say that the league was among their top interests or that they were somewhat interested in it. That share rose to 27% in Canada, 30% in Mexico, 30% in India, and 31% in Brazil.

A look at NBA House in Sau Paulo
Last year’s NBA House was one of more than a half dozen it’s held in Brazil.NBA

Canada already has a Hall of Fame NBA player in Steve Nash and an NBA title from the 2018 Toronto Raptors, but it’s also produced the most non-U.S. players in the league for 11 straight years. This year, 21 Canadians opened the season on NBA rosters—including the Oklahoma City Thunder star and the NBA’s Most Valuable Player, Shai Gilgeous-Alexander.

1 2 3 4
Exclusive Fan Fests general Global House NBA Playoffs Sports Sports Marketing News
Share. Facebook Twitter Pinterest LinkedIn Tumblr Email
Previous ArticleThis Hidden Retail Tech Is Transforming Customer Experiences
Next Article Bluesky Expands Profile Verification to All Notable Users
Editor-In-Chief
  • Website

Related Posts

Advertising

Why Millennials and Gen Z Trust Brands Than Boomers and Gen X Don’t

June 17, 2025
Advertising

Amazon and Roku Join Forces to Create Massive CTV Footprint

June 16, 2025
Advertising

Cannes Lions Live Blog | ADWEEK

June 15, 2025
Add A Comment
Leave A Reply Cancel Reply

Top Posts

100+ TikTok Statistics Updated for December 2024

December 4, 202469 Views

Cisco Automation Developer Days 2025

February 10, 202520 Views

BenQ PD2730S Review – MacRumors

February 14, 202515 Views
Stay In Touch
  • Facebook
  • YouTube
  • TikTok
  • WhatsApp
  • Twitter
  • Instagram
Latest Reviews

Subscribe to Updates

Get the latest tech news from thelinkx.com about tech, gadgets and trendings.

Please enable JavaScript in your browser to complete this form.
Loading
About Us

Welcome to TheLinkX – your trusted source for everything tech and gadgets! We’re passionate about exploring the latest innovations, diving deep into emerging trends, and helping you find the best tech products to suit your needs. Our mission is simple: to make technology accessible, engaging, and inspiring for everyone, from tech enthusiasts to casual users.

Our Picks

How to Add Auto Captions to Video Using InShot

June 17, 2025

Hydrogen Storage and Thermal Insulation Start-ups Win Asia Liveability…

June 17, 2025

From Innovation to Action: Seizing the $43B Networking Refresh Opportu…

June 17, 2025

Subscribe to Updates

Get the latest tech news from thelinkx.com about tech, gadgets and trendings.

Please enable JavaScript in your browser to complete this form.
Loading
  • About Us
  • Contact Us
  • Disclaimer
  • Privacy Policy
  • Terms and Conditions
© 2025 Thelinkx.All Rights Reserved Designed by Prince Ayaan

Type above and press Enter to search. Press Esc to cancel.