Advertising TBWA’s New Leaders on Selling Disruption in Turbulent TimesEditor-In-ChiefApril 16, 2025 TBWA’s mantra is disruption. But is disruption selling when brands are looking to play it safe in turbulent times?Global CEO…
Advertising 4 Key Takeaways from WPP’s Annual Report Editor-In-ChiefApril 2, 2025 WPP has filed its annual report, weeks after it disappointed the market with weaker-than-expected earnings results for 2024.Beyond the numbers, the document…
Advertising Dow Jones Wins AI Licensing Deals With More Than 4,000 News Outlets Li…Editor-In-ChiefNovember 12, 2024 Dow Jones is bringing generative AI summaries to Factiva, its research and news database tool. Dow Jones has inked licensing…
