Browsing: Branding

0 0 Casio has announced the release of the latest addition to the G-SHOCK family of shock-resistant watches. The new…

The recent criticism of the new advertising for Jaguar has focused attention on when repositioning of a brand is necessary…

0 0 Power Knot LLC, the market leader of on-site organic waste management solutions, announced today the successful installation of…

It is absolutely essential to face the facts when a brand is in turnaround mode. Letting everyone know exactly where…

0 0 Many teenagers ask for a smartphone as a Christmas present, while their parents are torn between their desire…

It’s time to reorient your thinking on the most effective deployment of your investments in marketing communication. You can start…

0 0 At the 2024 Los Angeles Auto Show, in the city known as a global leader and trendsetter in…

Which one would win the “books vs movies” battle? Of course, the answer might vary depending on who you ask…

Change sucks. But irrelevance is even worse. Today most firms, institutions and individuals are grappling with 3 levels of relevance.…

0 0 Tokamak Energy has raised $125 million to accelerate ambitious plans to commercialise fusion energy and grow its transformative high-temperature superconducting…