Browsing: Branding

Move over, Wicked and Hamilton. There’s a new, unexpected, musical in town: “Too Easy,” from Jordan Brand.The Nike brand’s two-and-a-half-minute…

In 2025, personal branding is no longer optional—it’s a cornerstone for executives and entrepreneurs thriving in a digital-first world.…

From all my years in research and consulting, I think I’ve learned a thing or two about marketing worth sharing.…

Years of reorganizations, restructuring, buying and selling assets, and accumulating enormous debt have finally led to the downfall of one…

Whatever the FTC and other governing bodies think, there is—and will always be—an ongoing battle for business leadership: a drive…

0 0 Pet & Animal Branding Elite to Be Crowned Brand of the Year at the 2025-2026 World Branding Awards…

A “rendezvous with destiny” was how the Warner Bros.–Discovery merger was described by its CEO back in 2022. In a…

In October of 1980, The Conference Board (the business and economics organization focused on corporate governance, HR, business ethics, global…

A strategic take on consistency as a trust-building engine—beyond visuals, it’s about meaningful repetition to earn credibility. Consistency: True Guardian…

Opinions expressed by Entrepreneur contributors are their own. Every basketball player dreams of making it to the NBA — but…