Browsing: Agencies

In 2025, it is ad agencies, not their clients, that are grabbing headlines.Omnicom’s impending IPG takeover, WPP’s layoffs and impending…

Incoming WPP CEO Cindy Rose has a big job ahead when she steps into the role in September. As the Microsoft…

WPP has slashed its full-year guidance for 2025, citing weaker client spend and lower net new business in a shock…

No longer a dim idea on the horizon, artificial intelligence has become part of everyday life at advertising agencies across…

Havaianas has named Gut as its first global creative agency of record. The three-month review, run by consulting firm Scope,…

WPP has been named Creative Company of the Year at Cannes Lions for the second consecutive year. The annual award…

Last spring, Linda Boff could have written a ticket for any CMO job in the universe.With experience at NBC, Citigroup,…

It’s the end of an era for David Droga–and for the ad industry. This week, Droga announced that come September he…

What is worthy of a prize at Cannes Lions—the Oscars of the ad industry—always sparks debate in the weeks leading…

With the rise of AI and the consolidation of major holding companies, many longtime agency executives are stepping away from…