Browsing: Advertising

AI is everywhere. Boards are asking for AI roadmaps. Marketers are testing prompts, automating campaigns, and generating content at scale.…

CNN is maxed out.Today, the news network announced that its 24/7 live news stream is ending on HBO Max on…

Meta is betting its future on automation, and it’s enlisting AI agents–technology that carries out a task on behalf of…

Columbia Sportswear’s latest campaign, “Engineered for Whatever,” feels like a breath of fresh mountain air—the kind that slaps you in the…

While cities are crowded and vibrant, life there can feel isolated for residents. More than half (57%) of city dwellers…

TikTok knows its platform is a popular destination for travel-related content. To help brands connect to potential travelers during both…

The FTC has approved a revised final consent order tied to Omnicom’s $13.5 billion acquisition of Interpublic Group (IPG), explicitly…

The founder of Friend is betting on making enemies. Avi Schiffmann, CEO of the AI companion startup, poured more than $1…

This post was developed in connection with a panel hosted by ADWEEK.Panel participants: TJ Adeshola, Media Executive  Natalie Fortier, VP,…

Banana Republic Mines Its Archive to Inspire Modern Brand Love With Archive, Banana Republic wants to engage longtime fans and…