Browsing: Strategy

With President Trump’s ‘Liberation Day’ tariffs, uncertainty has roared into view. Since the turn of the century, uncertainty has been…

Recently, someone asked me: What is your theory of change? This question has stayed with me. Not because I didn’t…

I’ve been reading about soft power a lot lately. Soft power…. It’s a term we typically associate with nations—with their…

MaterialsA 1,1-dioctadecyl-3,3,3,3-tetramethylindotricarbocyanine iodide (DiR) and a DNA damage detection kit were obtained from Beyotime Biotechnology (China). 1-Ethyl-3-(3-(dimethylamino)propyl) carbodiimide (EDC) and…

A day does not go by without a brand reference to value. In an uncertain environment, brands are particularly laser-focused…

The possibility exists that U.S. food manufacturers will need to eliminate food colors from their offerings. If this happens, products…

Nike’s collaboration with Skims, Kim Kardashian’s billion-dollar shapewear empire, is one of the most talked-about partnerships in years. Within days…

The influencer marketing landscape is evolving rapidly, and staying ahead requires understanding the key trends shaping the industry. We sat down…

In uncertain times, a promise is not enough. Today, 73% of Americans are anxious about the results of the 2024  election,…

Uncertainty is near an all-time high. Since 1985, the U.S. Federal Reserve has tracked an uncertainty index—and it’s now skyrocketing,…