Browsing: Influencer

A new survey from Traackr, the leading influencer marketing platform, found that up to 65% of brands are sending gifted…

Jumping into a theme created by a big cultural moment (like a movie premier) has become a common tactic in…

Halloween decorations are starting to appear and Mariah Carey’s Christmas album has already been released – that can only mean…

The skincare category saw immense growth in 2020 during the pandemic, as folks dove deep into educational content about how…

Brands have to make difficult decisions when it comes to where they invest time, money, and resources for their influencer…

Animal print used to be quite a polarizing style choice. You either loved it or hated it (or wore it…

Influencer marketing is a powerful way to boost brand visibility and engagement. But once you’ve completed all the hard work—finding…

If you work in influencer marketing, you’ve likely been often told to achieve “more with less.” Achieving better results with less…

New year, new influencer marketing strategy! ⁠Well, maybe not an entirely new strategy… However, this is a great time to re-evaluate…

In the ever-evolving world of social media, trends can emerge overnight, captivating audiences and driving consumer behavior. One such trend…