The Next Generation of Functional Dog Treats

PawCo Foods has unveiled Magic Cookie, a revolutionary line of functional dog biscuits designed to deliver targeted health benefits in a crunchy, craveable form.  After making its official debut at SUPERZOO 2025, this brand-new product is now available online, completing PawCo’s “magic” line of functional treats & toppers.

Building on the success of PawCo’s award-winning Magic Bars, the Magic Cookie offers five health-boosting recipes tailored to support gut health, heart health, joint mobility, skin & coat vitality, and everyday wellness. Developed using cutting-edge AI technology and crafted by board-certified animal nutritionists, Magic Cookie reimagines dog treats as purposeful nutrition—not just snacks.

In a statement, PawCo Foods Founder and CEO Dr. Mahsa Vazin announced the company is “redefining what dog treats can do.” The new Magic Cookie is a “crunchy, delicious biscuit” with “real health benefits.”

Vazin noted the treats are suitable for “daily treating, training, or just showing your dog some love.” The company is introducing the product at the SuperZoo pet industry trade show, where Vazin said, “innovation meets the pet community.” She expressed excitement about “introducing this next chapter in smarter pet nutrition” at the event.

PawCo Magic Cookie: A Treat with a Purpose

Magic Cookie Highlights:

• Five Targeted Formulas: Gut Health, Heart Health, Hip & Joint, Skin & Coat, and Original — each supporting specific canine wellness needs.
• Functional, Real Ingredients: Powered by omega fatty acids, antioxidants, and other scientifically selected nutrients.
• Convenient and Craveable: Designed for easy at-home use or on-the-go rewarding, with a crunchy texture dogs love.
• Science-Backed & Vet-Approved: Aligns with PawCo’s commitment to sustainability and health, exceeding AAFCO standards.

The brand is committed to pushing the boundaries of sustainable, science-driven pet nutrition. This launch follows a string of 2025 milestones, including winning the 2024 Dog Food Organic Product of the Year Award, 2025 Dog Treat of the Year, achieving PSC Accreditation for ethical sourcing, expanding retail presence to Amazon and veterinary clinics, and national exposure on The Balancing Act TV program.

A New Era in Canine Nutrition

PawCo Foods is on a mission to create the smartest dog food ever—better for your dog, more convenient for you, and kinder to the planet. Combining advanced food science with premium, plant-based ingredients, PawCo delivers nutritionally complete meals and functional treats to support dogs at every life stage. Founded in San Francisco by Dr. Mahsa Vazin, PawCo is redefining the future of pet nutrition.

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