Browsing: Marketing

In April, Traackr held its second annual IMPACT event in New York. I had the honor of being the MC…

AI technology is changing our lives forever. This is one of the reasons that the market for it will be…

Backspace Marketing has become a trusted name in the digital marketing world, helping businesses bridge the gap between social…

Coachella has been a major stage for brands across all industries to tap into a key cultural moment with the…

Creators are now an essential part of the marketing mix, and their role is growing. In fact, influencer marketing spend…

Conversion in email marketing means turning email recipients into paying customers. High conversion rates drive the success of your…

Optimizing social media profiles has become a strategic advantage for businesses seeking improved search visibility and digital reach. Backspace…

The beauty industry has slowly but surely been getting more diverse. The exciting part? It’s not just that products are…

Consumers care about what your brand stands for. According to Traackr’s IMPACT report, 60% of all consumers said that they would…

What happens when brand magnetism starts to fade, and why are we seeing an epidemic of brands that exist in…