Browsing: Marketing

This month Glossy hosted Glossy Beauty Pop, a conference where beauty influencers, brands, and experts come together to network and…

Top Black Owned and Founded Beauty Brands in Influencer MarketingThe beauty industry is historically a very competitive space that can…

Gen Z has an estimated $450 billion in global spending power. They are also the first social media native generation—…

For over 10 years, Roberta Cammisa has worked for beauty and fashion brands like Ray-Ban, Net-a-Porter and Charlotte Tilbury. Now,…

The pressing question on every CMO’s mind today is: How can I do better, get more, for less?Brands are navigating…

Elena Suarez, Associate Director of PR & Influencer Marketing at Pierre Fabre USA, has 12 years of experience in scaling…

I’m always on the lookout for great influencer marketing resources. As a marketing specialist at an influencer marketing company, I…

Guest post by Leslie DeamerThe last few years in digital marketing have been a rollercoaster of change – something out…

De GRISOGONO were early adopters of social marketing because events have always played an important role in the brand’s marketing strategy. Social…

96% of marketers agree influencer marketing can be used to increase brand awareness– and the fashion industry is no exception. That’s because social…