Browsing: Ad Tech Industry News

Taz Patel, head of advertising and shopping at the AI search startup Perplexity, has left the company after nine months,…

Adtech firm Clinch is ditching impression-based fees for a flat monthly rate for advertiser clients with the rollout of its…

An ad fraud scheme, dubbed IconAds, that served out-of-context mobile ads has led Google to pull 352 apps from its…

Walmart is gearing up to make its pitch for TV advertising dollars.Walmart closed its $2.3 billion acquisition of Vizio in…

Under pressure from bipartisan lawmakers, Google, Amazon, and other major ad industry players have shared the actions they’re taking after…

The next generation of in-store digital ads are coming to Hy-Vee.The grocery chain has partnered with Grocery TV, an Austin,…