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Home»Branding»M11 Limited Edition Debuts in NYC
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M11 Limited Edition Debuts in NYC

Editor-In-ChiefBy Editor-In-ChiefMay 6, 2025No Comments4 Mins Read
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As part of Leica’s centennial celebrations in New York on May 3, 2025, one of the standout highlights is the launch of the new Leica M11, 100 Years of Leica, in New York, USA. Celebrating the Leica I, the first mass-produced 35mm Leica camera, this innovation revolutionised the world of photography at the Leipzig Spring Fair a century ago, unlocking a world of new possibilities with its compact design and versatility.

To honour this standout moment, Leica has released an exclusive Leica M11 100 Years of Leica “New York, USA” edition, which will be available on May 1, 2025, and will be offered only in the United States. With a limited production run of just 100 units, this special edition is engraved with the city’s name, making it a true rarity.

Leica M11 100 Years of Leica “NEW YORK USA” Exclusive Limited Edition

Leica M11 100 Years of Leica “NEW YORK USA”

This special edition includes several unique features that make it a true collector’s item. An individual engraving on the top plate spells out “NEW YORK USA” in combination with the traditional “Leica” engraving. This exclusive anniversary edition of the legendary rangefinder camera comes in a premium, glossy black paint finish, inspired by the historical M-Cameras, which creates a distinctive patina over time – an unmistakable feature reflecting the individual story of each and every camera. A harmonious look is achieved through the combination of silver-chromed control elements, such as the shutter release, on/off switch, and ISO and speed dials, which are decorated with elaborate cross knurling.

M11 Limited Edition Debuts in NYC
Leica M11 100 Years of Leica NEW YORK USA Exclusive Limited Edition Image source Leica

The stylish black cowhide armouring lends a certain elegance to the camera, and its distinctive texture is a throwback to the legendary vulcanite leathering of earlier models. Details such as the black chrome-plated hot shoe cover with the anniversary logo “100,” a subtle black screw instead of the red logo, the special serial number from 001/100 to 100/100, and a certificate of authenticity emphasize the uniqueness of this special edition.

The Leica M11 100 Years of Leica “NEW YORK USA” model will be sold exclusively in the United States at select Leica store locations starting on May 1st. The price of this model is $10,695.00.

The Leica M11 100 Years of Leica will also be released in five other distinctive country versions, each limited to just 100 units. Every select country edition will feature unique engravings and special serial numbers, making them true collector’s items. The M11 100 Years of Leica will also be launched in “MILAN ITALY,” “DUBAI UAE,” “SHANGHAI CHINA,” “TOKYO JAPAN,” and “WETZLAR GERMANY.” Each of these releases will be limited to 100 units and available exclusively for purchase in its respective country.

100 Years of Leica: Witness to a Century

In 2025, Leica Camera AG is celebrating the 100th anniversary of the Leica I, the first 35mm camera to be mass-produced, which was introduced to the public at the Leipzig Spring Fair in 1925. This groundbreaking camera exceeded all expectations with its compact, portable design, unlocking new possibilities in photography. Under the theme 100 Years of Leica: Witness to a Century, Leica Camera AG commemorates this milestone that transformed photography worldwide. Throughout the year, Leica will host international events in major cities including Dubai, Milan, New York, Shanghai, and Tokyo, showcasing cultural projects and exclusive special product editions. The highlight of the celebration will be the anniversary week in June at the company’s headquarters in Wetzlar. Additionally, the global Leica Gallery network will feature high-calibre exhibitions showcasing works by renowned photographers.

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