Browsing: WPP

WPP has given up its prized beach at the Cannes Lions, the core of its festival presence. Last year it…

Ogilvy offshoot INGO is adding an Amsterdam hub to its existing operations in Stockholm, Hamburg and Zurich and has appointed…

The Omnicom-IPG fallout was bound to offer up some premium talent for hire. Alex Hesz, who was IPG’s global strategy…

WPP is unveiling its latest package of AI goodies at CES in Las Vegas, namely Agent Hub on WPP Open…

Big reviews are still landing and WPP, aginst the odds, seems to be having a pretty good time of it.…

Embattled WPP Media has won its second big account: Henkel’s £630m European media hard on the heels on Reckitt’s European…

British advertising titan WPP is rolling out a self-serve version of WPP Open, its AI-powered marketing platform. Unveiled Thursday, WPP Open…

More changes are afoot at WPP, as chief operating officer and board member Andrew Scott announced on Friday (Aug. 29)…

Incoming WPP CEO Cindy Rose has a big job ahead when she steps into the role in September. As the Microsoft…

WPP has slashed its full-year guidance for 2025, citing weaker client spend and lower net new business in a shock…