Browsing: ROI

In my last article (Human Labor Calculation for an ROI), I focused on the “direct labor” component of a ROI…

In my last article (It’s Technology Acquisition Time) I provided an overview of a tool used to define the potential…

While our continuing efforts to find and deploy the “next best technology” to improve our work processes is deeply embedded…

Email marketing ROI is crucial for evaluating the success of your campaigns. Are your efforts paying off? Understanding this…

For startups operating on tight budgets, every marketing decision matters. Social media advertising has evolved into a powerful channel…