Browsing: Retail Media Networks

Dollar General has named Dentsu-owned media agency iProspect its paid media agency of record following a competitive review.The agency will…

Walmart is gearing up to make its pitch for TV advertising dollars.Walmart closed its $2.3 billion acquisition of Vizio in…

Retailers and brands have an extensive history of collaboration. And for most of it, they’ve worked well together toward a…

The next generation of in-store digital ads are coming to Hy-Vee.The grocery chain has partnered with Grocery TV, an Austin,…