Browsing: Promise

Separating AI reality from hyped-up fiction isn’t always easy. That’s why we’ve created the AI Hype Index—a simple, at-a-glance summary…

Recently, Bloomberg ran an article about Dr. Bronner’s. If you are unfamiliar, Br. Bronner’s Wikipedia page states: “Dr. Bronner’s Magic Soaps is…

Under hydraulic pressure, piezoelectric current pulses and the interface electric field generate ROS and dielectrophoretic forces (Fdep), contributing to the…

Why would a brand give up on a winning brand promise? Why not contemporize that winning brand promise? Why decide…

As we enter the New Year, let’s think about the significance of brands slightly differently. Let’s think about the reciprocal,…

Security researchers and attackers are turning to AI models to find vulnerabilities, a technology whose use will likely drive the…