Browsing: Customer

It is just astounding that after more than 35 years, some marketers are still using the flawed funnel approach to…

Alex Wilcox is co-founder and CEO of JSX, a Dallas-based semi-private air carrier focused on faster, simpler short-haul travel.…

In an era where the pace of business transformation is accelerating, IT leaders are no longer just supporting the enterprise—they…

Decades ago, in the annals of advertising agency history, BBDO had an approach to creating winning communications. It was called…

Sex toy maker Tenga notified customers of a data breach on Friday, according to an email obtained by TechCrunch. In…

It is axiomatic that marketers should know their customers. In many firms, it is the role of marketing to speak…

The IoT promised many advantages to customers, but for many of us, its only success has been filling our homes…

Customer loyalty is tough to earn and even harder to keep.You want your customers to feel heard and valued, but…

Looking for a reliable way to boost communication and sales? An SMS message, or Short Message Service, provides an…

0 0 Qualtrics, the leader and creator of the experience management category, has announced that Singapore Airlines (SIA) is using…