Browsing: Influencer Marketing

Coachella has been a major stage for brands across all industries to tap into a key cultural moment with the…

Creators are now an essential part of the marketing mix, and their role is growing. In fact, influencer marketing spend…

The beauty industry has slowly but surely been getting more diverse. The exciting part? It’s not just that products are…

Consumers care about what your brand stands for. According to Traackr’s IMPACT report, 60% of all consumers said that they would…

Social media is now a significant part of consumers’ day-to-day lives. This is especially true for younger consumers like those…

As the warmer months draw near, so does the season of hosting dinner parties, luncheons, barbeques, and more. Move over,…

An influencer’s media kit is one of the most impactful impressions that creators can make when pitching brands or expressing…

A new survey from Traackr, the leading influencer marketing platform, found that up to 65% of brands are sending gifted…

SAN FRANCISCO (July 25, 2024) — A new survey from Traackr, the leading performance-driven influencer marketing platform, found that only…

SAN FRANCISCO (August 8, 2024) – Social media may appear saturated with beauty content, but audiences are more engaged than…