Browsing: Branding

From all my years in research and consulting, I think I’ve learned a thing or two about marketing worth sharing.…

Social media influencers can provide reach and trust for scams and malware distribution. Robust account protection is key to stopping…

This month, Starbucks announced that its coffee delivery business is now a $1.0 billion business. Yes, that’s right, $1.0 billion.…

Amazon today has the USB-C AirPods Max on sale for $399.99 in Starlight, down from $549.00. This is a match…

One of the things that makes marketing advice sound so specious, at times, is when the marketing advice dished up…

Apple’s latest advertisement, featuring NHL goalie masks designed on iPad, shows just how useful the tablet can be for creative…

Apple updated its entire lineup of Apple Watch models this year, introducing the Apple Watch SE 3, Apple Watch Series…

As a framework, composable analytics allows insight consumers to reuse and combine modular components for different workflows and use cases.…

ESET researchers provide insights into how PlushDaemon performs adversary-in-the-middle attacks using a previously undocumented network implant that we have named…

It is axiomatic that marketers should know their customers. In many firms, it is the role of marketing to speak…