Browsing: Advertising

When it comes to NBA All-Star Weekend, the league is helping brands have a solid game plan.This year’s All-Star activities…

Publicis dominated agency new business in 2025, winning 1485 of 3885 pitches or 56% of all global billings. WPP won…

CMOs can drive business revenue—this is an established fact. But how can they do it better, bigger, and stronger in…

David Patton (below), a former CEO of Grey Europe, Y&R globally and an award-winning client at Sony, has been appointed…

As Super Bowl advertising becomes less about a single TV moment and more about real-time cultural participation, brands are increasingly…

It’s a long time since an ad campaign caused as much of a stink as this: Mother’s rather understated Super…

Ad-verification firm Integral Ad Science is one of 16 media credibility and news rating organizations being investigated by the U.S.…

Is AMV BBDO in the UK starting to motor at last? The Omnicom shop was the UK’s biggest agency by…

Scope3, the adtech emissions quantifier-turned agentic media startup helmed by programmatic pioneer Brian O’Kelley is axing more of its staff,…

All sorts of stuff going on between Bradley Cooper and a spectacularly annoying Matthew McConaughey in this year’s Uber Eats…